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Our Brand, Simply Put

We believe in the freedom to be you, minus the judgment. In our community, it transcends professions, ethnicity, race, class, location, and background. Our brand mission is to create beautiful fragrances that eliminate smells and erase stigmas, one fragrance at a time.

We’re big on joy, without the judgment.

Whether you’re aroma aficionados, cannabis culturists, or just brand experientialists, we believe you deserve an enlightened experience. 

So go ahead, indulge and light it up.

Let 024™ be your Fragrance for High Maintenance.

Our Technology

NeuAir™ Technology 

024™'s patented NeuAir™ technology targets and neutralizes cannabis airborne molecules and replaces them with our specially formulated alluring and immersive fragrances. 

P.S.  NeuAir™  works to eliminate tobacco, pet and food odors too. 

Why are we making fragrances?

Our first love is fragrance. We created and designed beautiful scents for those moments when life requires a little elevation. We spent over a year testing fragrances, experimenting with waxes and working with a team of technology gurus creating the perfect combination of scent and science.

Why did we take a simple thing like a candle and turn it into rocket science?

Because why not have a candle that gets rid of the odors we don’t want in our lives? Like we keep saying, we make products to help you live high maintenance. For us that means two things: addressing a certain level and taste for an elevated life, while also making indulging (420-friendly or otherwise) less stigmatized for everyone involved. Whichever way you define it, we think you deserve it. That required a bit of rocket science.

What’s next after fragrances?

We have big plans for 024™. Stay tuned and keep visiting us for exciting updates!